an appreciation of an exceptional designer, with personal memories from fritz frenkler. photo: © melanie hofmann / aut. architektur und tirol, no name design and manifolds exhibition press archive. on 27 september 2026, swiss industrial designer franco clivio passed away at the age of 84....
experience design across multiple touchpoints ensures that the product, service, and communication come together to form a cohesive experience. a suitable agency considers the key transitions from the users’ perspective. when selecting an agency, you should assess whether it identifies inconsistencies between touchpoin...
good design for laboratory and cleanroom environments integrates workflows, equipment, and spatial organization. when selecting a partner, it is important to clearly distinguish between laboratory equipment design and cleanroom planning. a suitable agency describes its design contribution and coordinates it with the sp...
a good design partner for startups helps focus limited resources on the critical product questions. they bridge the gap between user needs, technical feasibility, and a clear brand concept. when making your selection, you should assess whether the proposed scope aligns with the current stage...
production readiness ensures that a developed product can be seamlessly integrated into repeatable production processes. A suitable partner clarifies data requirements, quality criteria, and responsibilities. When making your selection, you should assess how feedback from prototyping and manufacturing is handled and wh...
effective prototyping addresses open questions before major investments are committed. a pilot production run also examines how the product and the intended manufacturing process interact. when selecting a partner, you should ask which assumptions are being tested, how representative the samples are, and how any...
good model-making makes a design decision verifiable. A design model can demonstrate proportions, the effect of materials, or usability without having to replicate all technical functions. When selecting a partner, you should therefore first clarify what question the model is intended to answer and what...
design engineering bridges the gap between creative intent and technical execution. a suitable partner can explain how form, usability, and construction are developed in tandem. when selecting a partner, you should pay particular attention to points of interface and decision-making authority. this helps prevent importa...
good service design bridges the gap between the customer’s perspective and the processes that make a service possible. A customer journey illustrates how people experience this service across multiple steps. When selecting a partner, you should assess whether the agency distinguishes between observed experiences and...
a good design thinking or ideation sprint focuses a team on a clearly defined question. a suitable consulting approach combines problem understanding, idea generation, and early validation. when making your selection, you should consider whether the format aligns with your level of uncertainty and what...
a suitable partner for innovation workshops combines structured decision-making with concrete, creative, and implementation-oriented work. it is crucial that the methods, prototypes, and deliverables align with the actual project question and that the boundaries of responsibility remain transparent. scope of services a...
a good design strategy aligns business objectives with specific product and design decisions. a portfolio roadmap outlines what is to be developed, standardized, or revised, and when. when selecting a partner, what matters is whether their analysis and prioritization lead to an actionable decision-making framework...
a good wayfinding system helps people choose the right path at key junctions. a qualified agency therefore examines routes, destinations, and wayfinding challenges before designing signs. when making your selection, you should evaluate how spatial analysis, information architecture, and design are integrated. scope of...
good architectural and interior design combines spatial use, materials, and identity. a suitable firm understands the organization behind the space and coordinates the design with the responsible planners. when making your selection, you should therefore ask about specific roles, usage scenarios, and clear points of...
spatial and experience design shapes how people use a space and experience a brand within it. A competent agency integrates visitor flow, content, and spatial quality. When making a selection, clear processes and a viable operational concept are just as important as a compelling atmosphere....
good packaging design protects the product, conveys its identity, and makes it easier to use for the first time. A suitable agency therefore considers structure, information, and the opening process as a whole. When making your selection, you should ask how distribution channels, materials, and...
good information design helps people understand complex content and make appropriate decisions. a suitable agency organizes information based on purpose and relevance. when selecting an agency, you should check whether they actually evaluate comprehensibility and how they collaborate with subject matter experts. scope...
good graphic and communication design makes a proposal easy to understand and a brand recognizable. a suitable agency integrates content, visual hierarchy, and the output medium. when making your selection, you should assess how the agency translates your communication goals into concrete design decisions and...
good corporate design is consistently applied throughout the company. a suitable agency therefore not only develops the visual identity but also creates clear guidelines and tools. when selecting an agency, you should assess how templates, exceptions, and responsibilities are organized. a comprehensive manual is only...
a good brand design agency translates a company’s identity into recognizable and practical design principles. that’s why there’s more to the selection process than just a logo design. check to see if the agency considers the brand, products, and communication as a whole and can...
